The expanded loyalty program gives customers with extremely high net worth access to world-famous locations
NEW YORK, June 21, 2022 / PRNewswire / – Bank of America today announced the availability of exclusive travel experiences for ultra high net worth customers through To investigate, a members-only boutique travel planning company. The relationship offers clients, including Merrill and Private Bank clients, behind-the-scenes access to unforgettable locations as well as unique virtual experiences.
“We are always looking for new ways to reward our customers who have built a deep relationship with us,” he said Andy wins, president of Merrill Wealth Management. “Investigating allows us to offer unique adventures and take the benefits of Bank of America Preferred Rewards membership to the next level with memorable experiences.”
This relationship with Investigare was formed as part of the most recent enhancements at Bank of America’s Favorite Rewards Program, which has nearly 10 million members and offers perks and benefits based on the customer’s overall relationship with Bank of America and Merrill. The company recently unveiled two new program levels for high net worth and ultra high net worth clients. Investigate Travel Experiences are exclusively available to Diamond Honors members with clients $ 10 million and more in their Bank of America Merrill investment and bank balances. Qualified clients can sign up for these unique experiences through their Merrill or Private Bank advisory teams, or by visiting the Preferred Rewards page for Diamond and Diamond Honors members.
“Our customers often share with us their passion for travel and the desire to fill their free time in a meaningful way,” he said. Katy Knox, president of the Private Bank. “Through this new relationship, we are helping clients create unforgettable experiences and lifelong memories with their families and loved ones.”
According to new data from the Bank of America Institute, despite the challenges of rising inflation, families continue to spend at a healthy pace, with spending on services such as travel, leisure and entertainment continuing to grow year after year. . The growth in airline spending due to higher income earnings is particularly strong, with more than 50% increase year-on-year May 2022due to pent-up demand for travel and entertainment services1.
“We are thrilled to be associated with the industry-leading Preferred Rewards program to bring these unique travel experiences to Bank of America customers,” he said. Melissa Biggs Bradley, Founder and CEO of Indagare. “Each is designed to unlock special access and offer unique perspectives that surprise and delight and redefine the way we experience the world and our place in it.”
Indagare’s experiences transport Bank of America clients to incredible scenarios around the world, in person or virtually. For instance:
The last one Napa Valley travel, a celebration of the best of the region, including the chance to meet the Harlan family and visit their renowned properties in their company, over the course of four days – that’s a rarer opportunity than a bottle of Harlan Estate 2015, one of the Harlan’s eight outings from which they received a perfect score of 100 points Robert Parker.
“The Best of Private Paris” offers the chance to see numerous hidden treasures – monuments, private homes, artists’ studios and more – in the company of the owners, designers and tastemakers in charge of supervising and protecting them. The trip culminates in a stay in a recently refurbished historic building in Versailles, the first hotel ever to be located on the grounds of the monumental estate of Louis XIV, complete with private tours of seldom visited spaces and gastronomic feasts created by Alain Ducasse.
An unforgettable discovery of Jordan with an epic private tour of Petra by night (guests will have this Wonder of the World exclusively for themselves); a tour of the spectacular Jordan Museum with its award-winning architect; a private concert in the ancient Roman amphitheater of Jerash; and more.
Virtual experiences include an exclusive preview of of Charleston long-awaited International African American Museum with the museum’s CEO; a tour of the legendary designer Bunny Williams’ Connecticut garden, led by Williams herself; and a tour of Angkor Wat led by the architect who preserves the historic site. Each participant receives an exclusive free gift to accompany the experience.
Investigare is a member-only boutique travel planning company that inspires and empowers people to change their lives and make a positive impact on the world through travel. The company offers curated content, personalized travel planning and small-group travel around personal passions, helping members realize their travel visions by designing unforgettable itineraries and unlocking behind-the-scenes access and perks they can’t find anywhere. on the other hand and offering them in person and through digital, video, social media, print and partnerships. Founded by the leading travel expert Melissa Biggs Bradley, Investigare leverages its global network to create extraordinary experiences and a life of meaningful travel for sophisticated travelers, influencers and opinion leaders who crave new experiences and care deeply about how travel shapes their legacy. #howyoutravelmatters For more information, visit inquire.com.
Bank of America
Bank of America is one of the world’s leading financial institutions, serving private consumers, small and medium-sized businesses and large corporations with a full range of banking, investment, wealth management and other financial products and services and risk management. The company offers unparalleled convenience the United States, serving approximately 67 million consumer and small business customers with approximately 4,100 retail financial centers, approximately 16,000 ATMs and award-winning digital banking services with approximately 54 million verified digital users. Bank of America is a global leader in wealth management, corporate and investment banking and trading across a broad range of asset classes, serving corporations, governments, institutions and individuals around the world. Bank of America offers industry-leading support to approximately 3 million small business families through a suite of innovative and easy-to-use online products and services. The company serves customers through through operations the United States, its territories and about 35 countries. The shares of Bank of America Corporation (NYSE: BAC) are listed on the New York Stock Exchange.
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To enroll in the Preferred Rewards program, you must have an active and eligible personal checking account with Bank of America® and maintain the required balance for one of the balance levels in your combined qualifying Bank of America deposit accounts (such as checks, savings, certificate of deposit) and / or your Merrill investment accounts (such as cash management accounts, 529 plans). You can meet the combined balance requirement for membership with:
a combined average daily balance of three months in your qualifying deposit and investment accounts or
a combined current balance, provided that you sign up when you open your first qualifying personal checking account and meet the balance requirements at the end of at least one day within 30 days of opening that account.
You must have a qualifying balance of at least $ 20,000 for the Gold level, $ 50,000 for the Platinum level, $ 100,000 for Platinum Honors level, $ 1,000,000 for the Diamond level e $ 10,000,000 for Diamond Honors level. Bank of America Private Bank clients qualify to enroll at the Diamond level and can qualify for the Diamond Honors level based on their qualified Bank of America, Merrill and Private Bank balances. Refer to yours Personal rates for details on the accounts that qualify for the combined balance calculation and receive program benefits. Eligibility for membership is generally available three or more business days after the end of the calendar month in which the requirements are met. Benefits become effective within 30 days of registration or for new accounts within 30 days of account opening, unless otherwise stated. Some benefits are also available without joining Preferred Rewards if you meet the balance requirements and others.
Bank of America, Merrill, its affiliates and financial advisors do not provide legal, tax or accounting advice. You should consult your legal and / or tax advisors before making any financial decisions.
Banking products are provided by Bank of America, NA, an FDIC member and a wholly owned subsidiary of Bank of America Corp.
Merrill Lynch, Pierce, Fenner & Smith Incorporated (also referred to as “MLPF & S” or “Merrill”) makes available certain investment products that are sponsored, managed, distributed or provided by affiliates of Bank of America Corporation (“BofA Corp.”). MLPF & S is a registered broker-dealer, registered investment advisor, SIPC member and a wholly owned subsidiary of BofA Corp.
Journalists can contact:
Andy AldridgeBank of America
Julia EhrenfeldBank of America
1 The highest incomes are those families with annual income>$ 125,000
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SOURCE Bank of America Corporation