Emerald Psychiatry hopes to change the mental health industry, starting with Columbus – InsuranceNewsNet

When Dr. Scott Yoho attending medical school, he quickly realized that, regardless of a doctor’s specialty, mental health was always a conversation.

The need for support surrounds us: Depression alone is the leading cause of disability worldwide, according to World Health Organization. But many struggle to access mental health care and are even put on a waiting list.

The revelation is what inspired Yoho, an University of Ohio grad, to become an expert on the subject. In 2015 he founded Emerald Psychiatry and TMS Center. The center offers behavioral health services and has locations Bradenton Avenue in Dublin and, more recently, Old village road in Colombowhich also offers treatment for substance use disorder.

Emerald’s slogan, “Make Hope Happen”, was intentionally selected to highlight Yoho’s goal: to achieve those who have had a hard time finding a sustainable solution either who they didn’t feel a priority in other centers, he says.

“In the mental health industry, you have to attack things from multiple angles. It’s not just about therapy or just drugs,” says Yoho. “If you get relief from one or both, great, but if not, we’ll find another way.”

And Yoho is proud to find those other ways that some haven’t considered, namely through transcranial magnetic stimulation (TMS), a non-invasive procedure that relies on an electromagnetic pulse to stimulate brain cells known to be less active in those with recurrent depression.

For many, TMS offers that plan B, or even a plan C. Yoho says he thinks of the process as a “starting point” intended to trigger the mood-enhancing chemicals we need.

There are a total of 36 sessions for a full treatment, each less than 20 minutes after the first, and patients can safely drive to and from appointments. 30 to 40 percent of patients who Comprehensive treatment of TMS will no longer meet the criteria for depression, and two-thirds will see a 50 percent reduction in self-reported depressive symptoms, Yoho says. “This is progress.”

Emerald Psychiatry has 30 employees as of June, including 11 healthcare workers. Vital for the team is Nick Barger, his former CEO and current HR leader and childhood friend of Yoho. Prior to joining Emerald in 2021, he held human resources roles at companies including Rogue fitness, DHL supply chain And Growing green brands.

For Barger, moving to the Emerald team was a breeze.

“[Emerald] It was really easy to fall behind because I come from industries that make things and provide services, which is great, but helping people the way they do is so easy to support, “he says.” It means everything to me.

Barger served as the company’s CEO until June, but changed positions after he and Yoho offered the CEO role to Peter Horvathbrand growth expert, friend and former colleague.

Horvath has decades of experience, including 19 years with Brands Lfive years with DSW in which he served as chairman and took over the company’s stock exchange, and other senior roles with Victoria’s secret And American Eagle fitters.

He currently serves as a partner at Retail Solutions Groupa business consulting firm in New Albany. Emerald has been a client of the group for over four months, but as the relationship progressed, Yoho and Barger agreed they needed Horvath in leadership of the company to take it to the next level.

For Horvath, the Emerald mission feels personal.

“I’ve been on the James Cancer Center board of directors since 2006 and I have been able to play a key role in helping them come up with an action plan to increase donations, “says Horvath.” When I got involved in this process, I realized how much it is It is important to be involved in health care support. You never know when you will need it. “

Horvath will also continue to drive Retail Solutions Group.

Weeks later, Horvath already has a plan that Emerald began rolling out in June. It includes modifications for added convenience, such as SMS appointment reminders and online scheduling for patients and easy-to-use systems for referral partners.

Two important shifts will be the possibility of accepting any type of insurance and guaranteeing the next day’s appointments. Currently, the average wait time for an appointment with mental health providers can take up to six months, Horvath says.

To help, he plans to grow Emerald’s supplier team from 30 to 40 this year, nearly tripling the current total, to ensure help is available even before it’s needed.

Once the formula is locked down, Horvath and the Emerald team hope to continue expanding Colombo and in the end everything Ohio. The target. the goal? Unlock mental health care for everyone.

“When we are successful with this plan, which we will know very quickly, and we will, it will motivate other people to copy what we are doing,” says Horvath. “And that’s great, because, of all of us, we’re going to help more people. We’ll meet a real need.”

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Smeraldo Psychiatry and TMS Center

4995 Bradenton AvenueSuite 30Dublin 43017 and 50 Old Village RoadSuite 109, Colombo 43228Emeraldpsychiatry.com

Business: Behavioral Health Services

Employees: 30, including 11 suppliers

Founder: Dr. Scott Yoho

Revenue: would not disclose.